To put a good launch strategy together you must first analyze your current situation and your goals.
If you are focused on beating the competition, our Market Intelligence tool can allow you to estimate competitor sales in order for you to do launch promotions that focus on selling at higher rates than them. For this goal we have found that targeted launches spread over 7 days work best. Depending on your inventory available for launch, you want to beat or mimic the sales volume of your competitors during that launch.
Feel free to reach out to our knowledgable coaches for assistance with a proper launch strategy at [email protected]