Search terms can be both keywords and ASIN's
Automatic campaigns generate both keywords and ASINs
Product targeting campaigns generate ASIN search terms
Keyword targeting campaigns generate keyword search terms
When reviewing search terms, you can now evaluate keywords or ASIN's. This option is a required condition for search terms rules.
Evaluating ASINs is a beta feature right now. While we have done extensive testing, it is impossible to test for every scenario. For this reason, we are releasing in beta so sellers can ensure they are working as intended. We suggest running a rule in manual mode first before making it automatic.